The Honda Philosophy

The Honda Philosophy consists of Fundamental Beliefs: "Respect for the Individual" and "The Three Joys". This philosophy is not only shared by all associates, but also forms the basis for all company activities and sets the standard for conduct and decision-making throughout Honda.

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Respect For The Individual

Respect for the individual consists of three key areas:

Initiative – to think creatively and act on your own initiative, while understanding you must take responsibility for the results

Equality – to recognize and respect inidivudal differences and treat each other fairly. An individual’s race, gender, age, religion, origin, appearance, education, or sexual orientation has no bearing on the individual’s opportunities

Trust – to recognize each other as individuals, helping others, sharing knowledge and making a sincere effort to fulfil our responsibility and potential

The Three Joys

The three joys:

The joy of buying – to provide products and services that exceed the expectations of the customer

The joy of selling – to develop a relationship with customers based on mutual trust

The joy of creating – to experience the pride of seeing a customer’s wish fulfilled through individual and collective efforts